Marketing agency serving Blackpool service businesses
Edward Eaton Marketing is a marketing and advertising agency based in Blackpool. I run your Google Ads, Meta Ads, landing pages and follow-up as one system, and you deal with me, not an account manager.
Marketing that is measured by enquiries, not impressions
Most Blackpool service businesses do not need a brand campaign. They need the phone to ring and the enquiry form to fill with people who are ready to book. That is what this agency is built around: getting the right people to your business, turning the visit into an enquiry, and making sure every enquiry is followed up.
Every piece is planned together. The ads, the page they land on, the tracking and the follow-up are one plan, so nothing is lost between suppliers.
Who I work with in Blackpool
The businesses that get the most from this approach win customers when people search or scroll and decide quickly: tradespeople and home improvement firms, clinics, dentists and physiotherapists, and hospitality venues and event businesses. Blackpool's economy is seasonal and visitor-led, so timing and budget matter as much as the ads themselves, and I plan campaigns around your busy and quiet periods.
If you sell to local customers and win work through enquiries, this will probably suit you.
Based in Blackpool, working across the Fylde coast
I am based in Blackpool and work with businesses across Blackpool, the wider Fylde, Wyre, Preston and Lancashire. I do not run a public office or shopfront, so meetings are at your premises, over a coffee on the Fylde coast, or by video.
Campaigns are targeted to the places you actually serve, so your budget is not spent on people you cannot work with.
What a Blackpool marketing engagement includes
- Google Ads management (Search, Performance Max and Local)
- Meta Ads management (Facebook and Instagram)
- Landing page and conversion rate improvements
- Conversion tracking, GA4 and call and form tracking
- CRM setup and automated follow-up
- Plain-English reporting on enquiries and cost per enquiry
Common questions
Do you have an office you can visit?
I am based in Blackpool but do not run a public office or shopfront. Meetings can be at your premises, nearby on the Fylde coast, or over video.
What does a marketing agency in Blackpool cost?
Management starts at £500 a month per ad platform (Google Ads or Meta Ads), £350 for conversion rate optimisation and £450 for CRM and automation, or £1,400 a month for all four together, plus your ad spend. Most service businesses start with an ad budget of around £1,000 to £3,000 a month, and below about £500 a month there is usually not enough data to optimise properly.
Is a local agency better than a national one?
Not automatically. What matters is who runs your account. Here you work directly with the specialist doing the work, who understands the Fylde coast market, and the same method works for clients across the UK.
How long before I see results?
Campaigns usually start producing enquiries within the first weeks, but it takes around three months of testing and improvement to settle, which is why engagements start at three months. I do not promise lead numbers or rankings.
Do you also do SEO?
The focus is paid ads, conversion rate optimisation and CRM. Local search campaigns and Google Business Profile visibility are covered, but wider organic SEO is not the core service.
Tell me where things stand
Send a few details about your business and your current marketing. You will get a straight answer on what I would look at first.